{"id":3271,"date":"2018-06-07T17:01:09","date_gmt":"2018-06-07T17:01:09","guid":{"rendered":"https:\/\/www.keysearch.co\/blog\/?p=3271"},"modified":"2023-01-06T18:14:50","modified_gmt":"2023-01-06T18:14:50","slug":"competitor-gap-overview","status":"publish","type":"post","link":"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/","title":{"rendered":"Competitor Gap Overview"},"content":{"rendered":"<p>Last month we introduced our <a href=\"https:\/\/www.keysearch.co\/blog\/introducing-keysearch-explorer\/\">Keysearch\u00a0Explorer feature<\/a> which allows you to see tons of SEO data on any domain or webpage (Yes even individual pages can now be searched in Explorer. This was added today as well). Things like organic keyword rankings, top competitors, backlinks, etc&#8230;<\/p>\n<p>In that post, we promised we&#8217;d be releasing more features that utilize this data. So&#8230; Today we&#8217;re happy to announce a new addition to the Explorer toolset family, but before we get to that we also wanted to announce a rank tracker update.<\/p>\n<h2>Competitor Gap Feature<\/h2>\n<p>For those of you who have taken the Explorer feature for a spin, you know that one of the best features is viewing the organic keyword rankings of any site or page.<\/p>\n<p>Part of what is so great about this is you can check out your competitor&#8217;s rankings, view the keywords they are ranking for, and grab some new keywords to target that you aren&#8217;t already ranking for. With our new Competitor Gap feature, we make this easier than ever.<\/p>\n<p>When you head over to the competitor gap tool\u00a0<a href=\"https:\/\/www.keysearch.co\/competitorgap\">https:\/\/www.keysearch.co\/competitorgap<\/a>\u00a0you&#8217;ll notice it gives you two search bars.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-large wp-image-3273\" src=\"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Overview-1-1024x238.png\" alt=\"\" width=\"1024\" height=\"238\" srcset=\"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Overview-1-1024x238.png 1024w, https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Overview-1-300x70.png 300w, https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Overview-1-768x178.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>On the left side, you can add up to 3 different sites or pages and show keywords that all of those targets rank for. On the right side, you then can add your website (or any website) and it will show only the keywords your site does not rank for. Basically, you are checking which keywords the sites on the left rank for that the site on the right doesn&#8217;t rank for. The power of this tool is just amazing!<\/p>\n<p>Lets a run a quick example:<\/p>\n<p>We are gearing up to release a new, affordable article writing service called Article Connect (shameless plug). The site was literally just launched a few weeks ago and most likely doesn&#8217;t really rank for much of anything yet. We&#8217;re planning on starting to target some keywords through a blog we&#8217;ll be building on the site and we are currently researching the best keywords and topics to start with.<\/p>\n<p>The normal <a href=\"https:\/\/www.keysearch.co\/research\">keyword research<\/a> methods already helped us find some nice keywords to target but with the Competitor Gap tool, we can really pinpoint the keywords our competitors were already able to rank for and show some gems that we <strong>REALLY<\/strong> should be targeting.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-large wp-image-3274\" src=\"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Demo-1024x577.png\" alt=\"\" width=\"1024\" height=\"577\" srcset=\"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Demo-1024x577.png 1024w, https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Demo-300x169.png 300w, https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Demo-768x433.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>Now you&#8217;ll notice the tool will show you which keywords these sites we entered on the left are all ranking for, the search volume, what position the sites are ranking for, and the URLs that are ranking for those keywords. It can also reveal some more about the difficulty of certain keywords.<\/p>\n<p>For example, the keyword &#8220;article writers&#8221; would be an obvious choice to target. But I see one of my competitors, who has a domain much stronger than mine and has been around a lot longer still can&#8217;t crack the top 10. Right away I can now see that will be more of a long-term goal than anything I plan to get on the 1st page for anytime soon.<\/p>\n<p>If you are looking at where you can find the Competitor Gap tool you can see it under the Competitive Analysis section in the top menu.<\/p>\n<h2><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-medium wp-image-3282\" src=\"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Menu-Item-300x174.png\" alt=\"\" width=\"300\" height=\"174\" srcset=\"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Menu-Item-300x174.png 300w, https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Menu-Item.png 630w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/h2>\n<h2><\/h2>\n<p>Or you can also find it when checking your competitors in the Explorer tool popup.<\/p>\n<h2><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-medium wp-image-3280\" src=\"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Competition-Button-300x136.png\" alt=\"\" width=\"300\" height=\"136\" srcset=\"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Competition-Button-300x136.png 300w, https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Competition-Button.png 637w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/h2>\n<p>&nbsp;<\/p>\n<h2>Conclusion<\/h2>\n<p>I&#8217;m sure you&#8217;ll find tons of different uses for the\u00a0<a href=\"https:\/\/www.keysearch.co\/competitorgap\">Competitor Gap<\/a>\u00a0feature. You can use it to steal competitor keywords, compare competitors, gauge your site versus your competitors. Really the uses become endless. In the coming weeks, we&#8217;ll try and put out a more in-depth look at all of the explorer features and go over different use cases for them.<\/p>\n<p>As usual guys, there is more to come, and thanks for being a part of the Keysearch family!<\/p>\n<p>&nbsp;<\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Last month we introduced our Keysearch\u00a0Explorer feature which allows you to see tons of SEO data on any domain or webpage (Yes even individual pages can now be searched in Explorer. This was added today as well). Things like organic keyword rankings, top competitors, backlinks, etc&#8230; In that post, we promised we&#8217;d be releasing more&hellip;<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":1,"featured_media":3282,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Competitor Gap Overview - Keysearch<\/title>\n<meta name=\"description\" content=\"Discussing the launch of new Keysearch competition analysis features and increased rank tracker limits for all users and plans.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Competitor Gap Overview - Keysearch\" \/>\n<meta property=\"og:description\" content=\"Discussing the launch of new Keysearch competition analysis features and increased rank tracker limits for all users and plans.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/\" \/>\n<meta property=\"og:site_name\" content=\"Keysearch\" \/>\n<meta property=\"article:published_time\" content=\"2018-06-07T17:01:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-06T18:14:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Menu-Item.png\" \/>\n\t<meta property=\"og:image:width\" content=\"630\" \/>\n\t<meta property=\"og:image:height\" content=\"366\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Dan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/\",\"url\":\"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/\",\"name\":\"Competitor Gap Overview - Keysearch\",\"isPartOf\":{\"@id\":\"https:\/\/www.keysearch.co\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Menu-Item.png\",\"datePublished\":\"2018-06-07T17:01:09+00:00\",\"dateModified\":\"2023-01-06T18:14:50+00:00\",\"author\":{\"@id\":\"https:\/\/www.keysearch.co\/blog\/#\/schema\/person\/d8c184b36e041a2bf28bfea2e1fbd008\"},\"description\":\"Discussing the launch of new Keysearch competition analysis features and increased rank tracker limits for all users and plans.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/#primaryimage\",\"url\":\"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Menu-Item.png\",\"contentUrl\":\"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Menu-Item.png\",\"width\":630,\"height\":366},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.keysearch.co\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Competitor Gap Overview\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.keysearch.co\/blog\/#website\",\"url\":\"https:\/\/www.keysearch.co\/blog\/\",\"name\":\"Keysearch\",\"description\":\"SEO Tips, Tutorials and info to get the most out of Keysearch\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.keysearch.co\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.keysearch.co\/blog\/#\/schema\/person\/d8c184b36e041a2bf28bfea2e1fbd008\",\"name\":\"Dan\",\"description\":\"I'm the creator and CEO of Keysearch. I've been working in SEO &amp; internet marketing for over a decade now. In that time I've created many tools aimed at helping people and businesses make the most of their internet presence. Our goal at Keysearch is to make a top of the line suite of SEO tools at an affordable price for everyone!\",\"sameAs\":[\"https:\/\/www.keysearch.co\"],\"url\":\"https:\/\/www.keysearch.co\/blog\/author\/dan-pfeffer\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Competitor Gap Overview - Keysearch","description":"Discussing the launch of new Keysearch competition analysis features and increased rank tracker limits for all users and plans.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/","og_locale":"en_US","og_type":"article","og_title":"Competitor Gap Overview - Keysearch","og_description":"Discussing the launch of new Keysearch competition analysis features and increased rank tracker limits for all users and plans.","og_url":"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/","og_site_name":"Keysearch","article_published_time":"2018-06-07T17:01:09+00:00","article_modified_time":"2023-01-06T18:14:50+00:00","og_image":[{"width":630,"height":366,"url":"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Menu-Item.png","type":"image\/png"}],"author":"Dan","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Dan","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/","url":"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/","name":"Competitor Gap Overview - Keysearch","isPartOf":{"@id":"https:\/\/www.keysearch.co\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/#primaryimage"},"image":{"@id":"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/#primaryimage"},"thumbnailUrl":"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Menu-Item.png","datePublished":"2018-06-07T17:01:09+00:00","dateModified":"2023-01-06T18:14:50+00:00","author":{"@id":"https:\/\/www.keysearch.co\/blog\/#\/schema\/person\/d8c184b36e041a2bf28bfea2e1fbd008"},"description":"Discussing the launch of new Keysearch competition analysis features and increased rank tracker limits for all users and plans.","breadcrumb":{"@id":"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/#primaryimage","url":"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Menu-Item.png","contentUrl":"https:\/\/www.keysearch.co\/blog\/wp-content\/uploads\/2018\/06\/Competitor-Gap-Menu-Item.png","width":630,"height":366},{"@type":"BreadcrumbList","@id":"https:\/\/www.keysearch.co\/blog\/competitor-gap-overview\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.keysearch.co\/blog\/"},{"@type":"ListItem","position":2,"name":"Competitor Gap Overview"}]},{"@type":"WebSite","@id":"https:\/\/www.keysearch.co\/blog\/#website","url":"https:\/\/www.keysearch.co\/blog\/","name":"Keysearch","description":"SEO Tips, Tutorials and info to get the most out of Keysearch","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.keysearch.co\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.keysearch.co\/blog\/#\/schema\/person\/d8c184b36e041a2bf28bfea2e1fbd008","name":"Dan","description":"I'm the creator and CEO of Keysearch. I've been working in SEO &amp; internet marketing for over a decade now. In that time I've created many tools aimed at helping people and businesses make the most of their internet presence. Our goal at Keysearch is to make a top of the line suite of SEO tools at an affordable price for everyone!","sameAs":["https:\/\/www.keysearch.co"],"url":"https:\/\/www.keysearch.co\/blog\/author\/dan-pfeffer\/"}]}},"_links":{"self":[{"href":"https:\/\/www.keysearch.co\/blog\/wp-json\/wp\/v2\/posts\/3271"}],"collection":[{"href":"https:\/\/www.keysearch.co\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.keysearch.co\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.keysearch.co\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.keysearch.co\/blog\/wp-json\/wp\/v2\/comments?post=3271"}],"version-history":[{"count":16,"href":"https:\/\/www.keysearch.co\/blog\/wp-json\/wp\/v2\/posts\/3271\/revisions"}],"predecessor-version":[{"id":4014,"href":"https:\/\/www.keysearch.co\/blog\/wp-json\/wp\/v2\/posts\/3271\/revisions\/4014"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.keysearch.co\/blog\/wp-json\/wp\/v2\/media\/3282"}],"wp:attachment":[{"href":"https:\/\/www.keysearch.co\/blog\/wp-json\/wp\/v2\/media?parent=3271"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.keysearch.co\/blog\/wp-json\/wp\/v2\/categories?post=3271"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.keysearch.co\/blog\/wp-json\/wp\/v2\/tags?post=3271"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}